Health Insurance, Gamified

februari 10, 2020 Posted by 0 thoughts on “Health Insurance, Gamified”

Health Insurance, Gamified
Shots of Purpose NL

 
 
00:00 / 1:50:04
 
1X
 

Health insurers, like a.s.r. Vitality, are using data from wearables like Fitbit and Apple Watch to give healthier people discounts. This makes a lot of sense: if you’re healthier, you’re less likely to need medical care, which means an insurance company is less likely to have to pay medical bills.

But what could go wrong? In this episode, Joost talks about his life with a.s.r. Vitality and discusses with Brian the benefits and potential pitfalls with gamified health. We discuss privacy, ethical design, and behavior change, pondering the influence of economics on service design & how we can help systems like these work the way we intend them to.

Key Topics

Health, insurance, digital personhood, data ethics, consent, behavior change, behavioral design, Agile development, wearables, mobile apps, privacy, security, information design

References

Get in Touch

Download or subscribe to this show on our website or email us at sop@purposedesign.nl 😊

Are the Polar Icecaps Really Melting? /w Xenia Tombrou

januari 13, 2020 Posted by 0 thoughts on “Are the Polar Icecaps Really Melting? /w Xenia Tombrou”

Are the Polar Icecaps Really Melting? /w Xenia Tombrou
Shots of Purpose NL

 
 
00:00 / 1:05:37
 
1X
 

Design thinking gives people tools to address issues all over the world. Xenia Tombrou uses them in her struggle to clean up her home island of Corfu, Greece.

Tom, Joost, and Brian got to speak with Xenia, communication specialist, project manager, and climate activist. We discuss her work on reusing & reducing waste on the island, the most difficult challenges she faces, and how a little empathy can convert our most vocal critics into our most motivated allies.

Key Topics

Sustainability, waste management, community building, recycling, climate change, ego, leadership, plastic, composting, environment, conservation, design thinking, empathy

Get in touch with Xenia

References

Get in Touch

Liked or disliked the show? Want us to talk about or respond to something? Share your thoughts with us on Twitter @shotsofpurpose or send us an email.

If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

You can find Shots of Purpose on all platforms. Find all episodes here.

What does neuroscience have to do with the climate crisis? /w Philip Jordanov, Neuropsychologist at Neurofied

december 16, 2019 Posted by 0 thoughts on “What does neuroscience have to do with the climate crisis? /w Philip Jordanov, Neuropsychologist at Neurofied”

What does neuroscience have to do with the climate crisis? /w Philip Jordanov, Neuropsychologist at Neurofied
Shots of Purpose NL

 
 
00:00 / 1:22:10
 
1X
 

Why do we separate our plastic but end up throwing it in the trash anyway? How can we work with cognitive bias to nudge people toward healthier choices? And how do urinal flies save thousands of Euros every year?

Joost & Brian speak with Philip Jordanov, Cognitive Neuropsychologist at Neurofied. He answers these questions and discusses with us how understanding of human behavior can help us fight climate change.

Key Topics

Behavior change, cognitive bias, sustainability, neuroanatomy, evolutionary psychology, dual-systems processing theory, mental models, Amsterdam Fashion Week, ethical persuasion, artificial intelligence, systems thinking

Philip’s E-mail Address

philip@neurofied.com

References

 

Liked or disliked the show? Want us to talk about or respond to something? Share your thoughts with us on Twitter @shotsofpurpose or send us an email.

If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

You can find Shots of Purpose on all platforms. Find all episodes here.

Shots of Purpose E16

App Data, Privacy and Design Leadership /w Sjoerd Dijkstra, UX Director at App Annie

oktober 28, 2019 Posted by 0 thoughts on “App Data, Privacy and Design Leadership /w Sjoerd Dijkstra, UX Director at App Annie”

App Data, Privacy and Design Leadership /w Sjoerd Dijkstra, UX Director at App Annie
Shots of Purpose NL

 
 
00:00 / 1:06:35
 
1X
 
Sjoerd Dijkstra is UX Director at App Annie, a world-leader in the collection and analysis of app data. Sjoerd talks with us about many things, amongst which how companies can inform themselves without infringing people’s privacy, successfully running a business with teams spread across the globe, design leadership and the massive increase of popularity of mobile games. 
Besides being a UX director, Sjoerd is head of the Dutch branch of App Annie, an avid gamer, a father of two and an all-round nice guy. Find more about Sjoerd on his portfolio here.
Liked or disliked the show? Want us to talk about or respond to something? Share your thoughts with us on Twitter @shotsofpurpose or send us an email.  If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

Why and how should we apply empathy in design?

augustus 26, 2019 Posted by 0 thoughts on “Why and how should we apply empathy in design?”

Why and how should we apply empathy in design?
Shots of Purpose NL

 
 
00:00 / 1:15:56
 
1X
 

In this episode Brian and Joost talk about why empathy is important, how empathy can be applied in design and how it would work in a workshop format. In October 2019, Joost is hosting a workshop at Design Thinking Conference, so they’ve taken an ‘Open Kitchen’ approach and used this podcast to lay the foundation of that workshop.

Brian is our Empathic Design Guru, and takes us on a deep dive in this episode. Tune in to hear how that goes and learn the truths of empathy in design. For example, did you know there is more than 1 type of empathy?

Liked or disliked the show? Share your thoughts with us on Twitter @shotsofpurpose or by sending us an email If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

Shots of Purpose EP14

Life Lessons and Great Books

juli 8, 2019 Posted by 0 thoughts on “Life Lessons and Great Books”

Life Lessons and Great Books
Shots of Purpose NL

 
 
00:00 / 1:11:11
 
1X
 

In this episode Brian, Joost, and Tom share their recent life lessons. Things they’ve taken to heart and have enriched themselves with. For example, are you aware of the Netherlands’ ranking when it comes to sustainability? We are pretty low on the list, but apparently there are some (good) reasons that explain that ranking a bit better than you would assume initially. That’s one of Joost’s recent lessons learned: there is always another perspective to be heard and learned from. Brian tells us how dealing with assumptions makes him a better communicator and professional, and Tom shares how he’s following his heart more closely now.

We also talk about a lot of books! Tune in to find out if they are the type of book for you.

Share your thoughts with us on Twitter @shotsofpurpose or by sending us an email  If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

Shots of Purpose EP13 Cover

What does it take to start and grow a social enterprise? – With Microlab Founder Luuk Visser

juni 24, 2019 Posted by 0 thoughts on “What does it take to start and grow a social enterprise? – With Microlab Founder Luuk Visser”

What does it take to start and grow a social enterprise? – With Microlab Founder Luuk Visser
Shots of Purpose NL

 
 
00:00 / 59:54
 
1X
 

A new first for Shots of Purpose! A four-person episode, with special guest Luuk Visser. Luuk is the co-founder of Microlab, a really cool and fast-growing co-working space in Eindhoven, NL. Microlab started as Atelier Eindhoven with only a handful of people, and within 5 years has grown to a space of over 12000m² and with over 700 people in 200 companies.

In this episode we talk with Luuk about how he wanted better equipment for his woodworking hobby, and ending up building a company instead.  Furthermore, Luuk tells us about what it takes to make such growth happen (hint: a great team), what his challenges are and where his ambitions are taking him in the foreseeable future.

Share your thoughts with us on Twitter @shotsofpurpose or by sending us an email 

If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras.

Cover for episode 12 of Shots of Purpose

Design, Industry 4.0, and Autonomy. Also, does AI make us more human?

juni 10, 2019 Posted by 0 thoughts on “Design, Industry 4.0, and Autonomy. Also, does AI make us more human?”

Design, Industry 4.0, and Autonomy. Also, does AI make us more human?
Shots of Purpose NL

 
 
00:00 / 1:23:17
 
1X
 
Boy, is Industry 4.0 full of podcast potential! This is our longest episode to date, and with good reason. First off, we have a cool new intro, completely spontaneously recorded in our pre-podcast preparation. Let us know what you think of it on Twitter @shotsofpurpose. Secondly, AI is changing our world and we just can’t completely wrap our heads around what that fully entails for us humans and designers. 
Also, autonomous cars are just cool, besides offering lots of new design opportunities, like how they should communicate with non-autonomous road-users. Do they need headlights? What about windows? When are they actually autonomous? 
Tune in to this episode to find out how we feel about these questions, and much, much more!
Share your thoughts with us on Twitter @shotsofpurpose or by sending us an email 
If you enjoyed the show, please give us a 5-star rating on your favorite podcast app and share it with your friends, colleagues and pet zebras. 

Design for Industry 4.0, what will designers do in the future?

mei 27, 2019 Posted by 0 thoughts on “Design for Industry 4.0, what will designers do in the future?”

Design for Industry 4.0, what will designers do in the future?
Shots of Purpose NL

 
 
00:00 / 1:11:46
 
1X
 

What do autonomous vehicles, energy, and craftsmanship have in common? Industry 4.0! Brian, Joost, and Tom talk about what Industry 4.0 means for us designers. Before they converse about the implications though, they try to wrap their heads around what industry 4.0 actually is and where it might head in the future.

Here’s a short recap on the previous three industrial revolutions. The first industrial revolution happened with the invention of the Steam engine, and the mechanization that followed. Humanity then moved on towards mass production of items with production lines using electricity. The third revolution happened when computers were invented. Their invention and increasing use led to further automation and increased our production and research capabilities drastically. Now we’ve been steadily moving into Industry 4.0. What is the Designer’s role in this industry? We have some thoughts on that, but are certainly not done talking about it!

Let us know what you think by tweeting us @shotsofpurpose or by sending us an email at sop@purposedesign.nl
Got feedback? We’d love to hear it. Let us know through the aforementioned channels!

If you enjoyed the show, please give us a 5-star rating on your favorite podcast app.

Personal Leadership with Positivity Guru Rudy van Beurden

maart 31, 2019 Posted by 0 thoughts on “Personal Leadership with Positivity Guru Rudy van Beurden”

Personal Leadership with Positivity Guru Rudy van Beurden
Shots of Purpose NL

 
 
00:00 / 1:11:40
 
1X
 

What grade from 1 to 10 would you give your life right now? Are you happy? Do you know what makes you happy? We talk with public speaker and positivity guru Rudy van Beurden about how you can discover if you’re not happy about something and how to change those parts. It’s what some people call Personal Leadership and it can change your your life forever. Together with Rudy, we dive in deep into our own lives, but we also talk about very practical ways of measuring and changing your own happiness. This episode is a really good one, if we say so ourselves.

Rudy van Beurden is a Dutch public speaker, host and positivity trainer. With his company GAAF, he’s on a mission to make the Netherlands more positive and provide its people with much needed positive energy.

The video Rudy talks about in the Podcast of Mel Robbins ‘NASA experience’ can be found right here.